How I can help you…
online Portfolios:
Authory | Google Drive | BHG Financial | SNAPSHOT (ONE-PAGER)
I write articles and data stories spanning many verticals, but historically in the following areas:
Personal finance & retirement: Saving money, investing, personal loans, banking, taxes, retirement planning, Medicare, Social Security
Senior care & retirement: Aging in place, senior living
Artificial intelligence B2B tech / SaaS: User experience, guest engagement, guest data
Career development: Freelancing, resume writing, job searching, and entrepreneurship)
Leadership and professional development: Employee training/onboarding, organizational storytelling)
Healthy aging: Estate planning, functional health
Services
Long-form writing
This one is pretty straightforward. You provide a brief and a list of keywords, and I’ll create an optimized article ready for publication. See also: data journalism and insights.
Also includes thought leadership & ghostwriting. As a ghostwriter, I’ve helped thought leaders and C-suite executives write 90+ articles, emails, web pages, and white papers. You supply the reference material, I’ll provide the “approved thoughts.”
Editing & proofreading
I’ll act as a second set of eyes, reviewing and revising new or existing content to ensure it is error-free and reader-friendly. This includes SEO optimization, fact-checking, prose, and style for articles, emails, webpages, press releases, infographics, etc.
Want samples? Here are some before and afters.
Content refreshes & optimizations
Count on me to optimize and maintain older content as brand, style, and SEO demands.
When SERPs, intent, and demand a new and improved H2, I’ve got you.
When recent trends require an additional paragraph in the second subhead, I’ll write it.
When SEO insights suggest incorporating “highlight sections” for E.E.A.T., I understand how to do it.
Content strategy & campaign repurposing
I help brands turn a single high-value asset into a multi-channel content campaign that extends reach, improves ROI, and keeps messaging consistent across platforms. Starting with an existing blog post, article, white paper, webinar, podcast, or executive interview, I can build supporting assets such as:
Video scripts for short-form or long-form content
LinkedIn posts, social media captions, and story sequences
Email newsletter copy and nurture content
Platform-based conversations that influence discoverability
Content for distribution platforms, syndication partners, and newswires
Executive thought leadership spin-offs and bylined articles
Downloadable lead magnets, summaries, and checklists
Content management & operations
Hand over your editorial calendar to me. I’ll schedule your content, assign it to freelancers, publish it, and manage all related communications. This also includes:
Defining editorial quality, developing checklists, style guides, process documents, graphic design specifications, and other quality tools
Creating briefs, conducting research, and completing SEO/AEO optimizations
Advising on ways to scale content
Formatting and publishing content in your CMS (e.g., WordPress, AEM, Builder.io)
Writing packages
Long-form articles | 1,200–2,000 words
Consistent, search-optimized content — without the overhead of managing a writer on staff.
Optimized for your target keywords or data point (Clearscope-graded when link is provided)
Keyword and search intent research
1 SME interview/quote per piece, if it would serve the intent
Cited facts using authoritative source links, per your brand guidelines
Internal and external links per piece, with appropriate anchor text
1 revision round per piece
2 articles per month = $1,300 // 4 articles per month = $2,400
Long-form article examples
How to Get a $200,000 Loan | BHG Financial
Lead rate 8.7%; App starts; 243 Total Funded Amount: $1.15M; Target KW: 200000 loan
Consumer Credit Score Trends and Debt Behavior in 2026 | BHG Financial
Americans Turn to Precious Metals To Protect Their Portfolios From Inflation | Retirement Living
product review examples
Parkside Flask Review | In My Expert Opinion
One of the first product reviews to generate recurring affiliate income for new review site, InMyExpertOpinion.
Best Walk-In Tubs | Retirement Living
A best of roundup with in-person testing and original imaging
Starkey hearing aids review 2024, based on expert testing | Fortune Recommends
Round-ups and reviews | 2,500+ words
Research-heavy comparison content that earns trust and affiliate revenue.
Original market research (secret shopping and/or personal testing if product is available)
Data table & key features comparison
Optimized for your target keywords
1 SME interview/quote per piece, if it would serve the intent
Cited facts using authoritative source links, per your brand guidelines
Internal and external links per piece, with appropriate anchor text
1 revision round per piece
1 article per month = $1,300 // 2 articles per month = $2,400
AI-assisted content | writing, editing, and optimization
AI can draft fast. This makes sure what it produces is accurate, concise, compliant, and actually useful to your audience.
AI draft editing (read: rewriting) for accuracy and compliance
Voice, brand, and product alignment pass
Fact-check of rates, stats, and regulatory claims
Audit of internal and external links
Creation of quality checklists ($250 on-time add-on)
2 articles per month = $800 // 4 articles per month = $1,500
Need something else you don’t see here?
I’m all ears and always up for a conversation. Contact me.